eBook Illustrations

I've had a chance to work on two major eBooks and were part of a large marketing campaign. I've come up with unique styles for illustrations, their treatments and use to further drive the corporate brand and come off as a "professional," "fun to read," "easy to share" piece of marketing collateral. This first eBook is product specific where green and gray tones were primarily used to connect it to other product collateral. I though of a note taking, marker drawing style where it's more of a "conversation" between management team and their ideas were drawn on an eraser board. The whole campaign adopted this concept and used it in email headers, landing web-pages, printed cards for tradeshows and online marketing ads. This eBook was about 30 pages. Here are some samples of illustrations:

Sample of other illustration and creative direction for the entire campaign

This next eBook was more of a "How-To Guide," so a different product colors were used to further connect it to events and event softwares. This was more of a technology, social world theme so I used more straight lines and brighter colors, which also matched the corporate brand. This eBook is about 40 pages.